Is The Community There for Different Reasons Than You Are?
Some Community Managers might take the heavy-handed approach and delete any post that isn’t “on-topic”. The best community managers, however, recognize a responsibility to the audience. They balance the ideal of maintaining an open forum with providing the best experience to the community members.
This past week we talked a lot about Red Bull, not because we all drink it.. but because Felix Baumgartner and Red Bull made a giant leap of faith.